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The process of optimizing a site to the search engines for better understanding and the highest ranking possible in the pages of the results obtained and increase the number of visitors to the site. SEO can be considered a set of methods to change the strategies of Web sites. Per minute over two million searches done on Google that indicate the importance of SEO and Search Engine Marketing (SEM).

The main goals of SEO:

Positive effect on website hits

Increase site traffic

Improving the ranking of a website in search engine results page

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